Photo: Franz Stellbrink · CC BY 3.0Naples has higher household incomes than 95% of U.S. towns
Naples grades A for jobs and income and A for walkability. 6.5% of residents live below the poverty line, next to 12.6% for Florida as a whole. For 37% of workers, the job is at home, next to 16% for Florida as a whole.
Census ACS 2020–24, Census LEHD 2023, EPA Smart Location Database. How the two grades are made
Naples at work: what stands out
Naples fills up on a workday
Naples has 26,518 jobs, 4.8 for every working resident. On a workday afternoon about 41,000 people are in town, more than double the 20,000 who live here. Day and night ↓
A lot of Naples works from home
37% of Naples workers work from home, against 16% across Florida. Time on the road ↓
No single place dominates Naples’ commute
The biggest draw, Bonita Springs, gets only 3% of working residents, and 61% work outside the top ten towns entirely. Naples residents fan out across the region. The commute map ↓
Naples draws workers from far and wide
The 26,518 jobs in Naples are filled from a wide area. Naples’ own residents hold 6% and the ten next-biggest home towns 19%; the other 75% come from many towns beyond those. The commute map ↓
Naples’ workforce skews older
41% of Naples’ working residents are 55 or older. That’s about two in five. The jobs ↓
Written from the Census figures on this page. Commute flows, distances and jobs are Census LEHD 2023, primary jobs only (the self-employed aren’t counted); commute time and working from home are from the Census American Community Survey.
What drives the Jobs & income grade in Naples
On income, poverty, unemployment and job access, Naples is better than 91% of U.S. towns, #28 of 638 in Florida. Household income is its strongest input ($153,182, U.S. $80,734); the poverty rate ranks lowest, though still above most U.S. towns. It also does well on the poverty rate and unemployment and job access by car.
A fairly firm grade. Within the Census margins of error for income, poverty and unemployment, Naples could be anywhere from A− to A+.
The daily flow of workers through Naples
On a workday 4,037 residents head out to work, 1,469 work right here, and 25,049 people come in from elsewhere.
About 41,000 people are in Naples on a workday afternoon, 104% more than live here.
4.8 jobs for every working resident, so more people commute in than out.
Workday population = residents − those who work elsewhere + those who come in (the Census “commuter-adjusted” method). Residents: Census survey; commuters: LEHD 2023, primary jobs.
The trip to work from Naples: about 22 minutes
Round trip, about 230 workdays a year: roughly 7.2 full days in the car, bus or train.
Average commute minutes, one way
of Naples workers work from home, vs 16% across Florida. Their commute is the hallway.
Share of the 3,870 commuters (the 37% who work from home are left out). Across Florida: 83% drive alone, 1% take transit; U.S.: 81% and 4%. Census ACS 2020–24.
From the Census survey of workers who don’t work from home.
Where Naples’s workers come from
Where Naples clocks in
3% of workers
2% of workersLines run between town centers. The top 10 towns each way; “Everywhere else” is the rest, including other states.
A thicker line means more commuters. Switch between where residents work and where the people who work here live.
The kinds of work in Naples
26,518 jobs are based in Naples.
What kind of work
What it pays
Who does it
Jobs based in Naples, 2013 → 2023: 23,208 → 26,518. Big swings can come from how a large employer reports its locations, not only from real openings or closings.
Primary jobs covered by unemployment insurance (not the self-employed). Pay is monthly earnings. LEHD 2023.
Here is what they are, next to the jobs Naples’s own residents hold wherever they work.
Close to home or a long way: work trips from Naples
About 32% show a job over 50 miles away. Some of that is real, and some is employers that report every worker at a head office, so a few long commutes are on paper only.
Straight-line distance from each worker’s home block to their main job’s block. LEHD 2023.
Every working resident’s trip, home to work, as the crow flies. Roads add to it, so real drives run longer.
Naples is easy on foot, hard by bus
On EPA’s walkability index and the share of commuters who walk, bike or take transit, Naples is more walkable than 86% of U.S. towns, #155 of 638 in Florida. Both inputs place Naples near the same point nationally.
A firm grade. EPA’s index has no published margin of error; the commuting share comes from a Census survey of 6,164 workers.
How TownRatings grades walkability →
Transit service (shown, not graded). 0% of residents live within a ¾-mile walk of a bus or train stop, 0% within a quarter mile. At the weekday evening rush, about under 0.1 trips an hour stop near the typical resident, more than in 20% of the 9,825 U.S. towns with transit data.
Transit at the evening rush trips an hour stopping within ¼ mile of the typical resident, EPA 2020
Households without a car (shown, not graded). 5.4% of Naples households have no vehicle (Florida 6.0%, U.S. 8.4%). <1% of Naples’ commuters take a bus or train.
291st of 1,860: where Naples ranks among U.S. towns of 14,000 to 27,000
| # | Town | People | Household income | Poverty | Unemployment | Work in town | Grade |
|---|---|---|---|---|---|---|---|
| 1 | Rogers MN | 15,606 | $159K | 1.9% | 1.2% | 10% | A+ |
| 2 | West Springfield VA | 22,532 | $163K | 1.9% | 1.7% | 3% | A+ |
| 3 | Ada Township MI | 14,769 | $168K | 2.0% | 0.7% | 10% | A+ |
| … | |||||||
| 68 | Pinecrest FL | 18,635 | $206K | 4.3% | 3.0% | 6% | A+ |
| … | |||||||
| 93 | Lake Butler FL | 17,125 | $183K | 3.7% | 2.7% | 3% | A+ |
| … | |||||||
| 121 | Palm Valley FL | 19,796 | $117K | 4.2% | 1.2% | 13% | A+ |
| … | |||||||
| 289 | Burlington KY | 18,008 | $109K | 5.5% | 2.5% | 4% | A |
| 290 | Concord MO | 18,368 | $89K | 3.9% | 2.9% | 3% | A |
| 291 | Naples FL | 20,114 | $153K | 6.5% | 2.3% | 27% | A |
| 292 | Homer Glen IL | 24,873 | $137K | 4.3% | 4.6% | 5% | A |
| 293 | Mahwah Township NJ | 25,678 | $131K | 2.1% | 5.5% | 8% | A |
| … | |||||||
| 1,860 | Douglas AZ | 16,038 | $42K | 27.8% | 12.3% | 29% | D− |
Census ACS 2020–24 (income, poverty, unemployment), Census LEHD (work in town), TownRatings Jobs & income grades. Each town links to its Work & commute page.
Ranked on the Jobs & income grade: the towns either side of Naples, the top three, the last and three more from Florida.
Work in the towns next to Naples
The biggest share goes to Pelican Bay (2%).
Jobs & commute next door
| Town | Naples workers there | Jobs & income | Walkability | Commute | Household income |
|---|---|---|---|---|---|
| Naples | – | A | A | 22 min | $153,182 |
| Pelican Bay | 2% | B+ | B+ | 19 min | $163,520 |
Same-state neighbors only. Commute: average minutes each way, Census ACS 2020–24.
Darker towns draw more of Naples’s workers. Tap a town to see its commute.
What this data can and can’t tell you
- Two sources, two years. Trips, distances and jobs based here: Census LEHD 2023, primary jobs, where the employer reports them. Income, poverty, unemployment, commute time and how people travel: Census ACS 2020–24 averages.
- Straight lines, older transit. Miles are as the crow flies. EPA’s walkability and transit files use 2017–20 inputs.
Jobs and commuting in Naples: questions
What is the median household income in Naples?
$153,182 (±$25,425) (Census ACS 2020–24), against $74,568 across Florida and $80,734 nationally.
What is the poverty rate in Naples?
6.5%, against 12.6% across Florida and 12.5% nationally (Census ACS 2020–24).
How long is the commute from Naples?
22 minutes each way on average, against 28 across Florida and 26 nationally. 37% of workers work from home.
Where do people who live in Naples work?
27% work in town. The top destinations elsewhere are Bonita Springs (3%, 14 mi), Fort Myers (2%, 32 mi), Pelican Bay (2%, 6 mi) (Census LEHD 2023).
Is Naples walkable?
Naples is more walkable than 86% of U.S. towns (Walkability A): an EPA walkability index of 8.8 out of 20, and 6% of commuters walk, bike or take transit.
Can you get around Naples without a car?
<1% of commuters take transit and 5% of households have no car. 0% of residents live within a quarter mile of a stop.
Commuter talk
Getting to work from Naples, from the people who make the trip.
More of Naples
Flows, distances and jobs: U.S. Census Bureau, LEHD Origin-Destination Employment Statistics (LODES 8), 2023, primary jobs. Commute time, working from home and working out of state: U.S. Census Bureau, American Community Survey 5-year estimates. Distances are straight lines between home and work; real drives run longer. Walkability index, job access and transit service: U.S. EPA Smart Location Database. The two grades are our own summaries of these figures, not official ratings.