140 years in pictures
Census counts: 391 in 1930, 19,115 in 2020. The archive holds 12 old photos and papers going back to 1896 and 3 maps from 1958 on.
4 places on the National Register of Historic Places.
- 1886Naples is settled
Each edition grades its towns against each other only.

A town of 20,114, settled in 1886.
For most people who can afford it, yes. Naples grades B+ overall, 46th among Florida's 634 graded towns. The median household earns $153K and CDC estimates put its residents' health ahead of 84% of the country. What holds it back is price: the typical home is worth about $546K, 6.1 years of the Naples metro’s $90K median household income. 56% of residents are 65 or older in Naples, above both the Florida town median (20%) and the median of U.S. towns (18%). On the outdoors, just 20 of Florida’s 779 towns do better. Naples is easier to get around on foot or by transit than 86% of U.S. towns.
Where Naples beats most towns, and one thing worth knowing.
11.6% of the town is conserved land, across 25 parks and preserves.
Each subject compared with towns across the country (schools within Florida), ordered by how far Naples is from typical.
Its grades run from A for jobs and income (better than 91% of comparable towns) to D− for cost of living (better than 1%), so the B+ overall blends very different results.
How TownRatings grades towns →
Census counts: 391 in 1930, 19,115 in 2020. The archive holds 12 old photos and papers going back to 1896 and 3 maps from 1958 on.
4 places on the National Register of Historic Places.
Who provides power, water and the rest in Naples, and how to reach them.
EPA SDWIS (Oct 9, 2026) · HIFLD + EIA-861 2025 · Census 2020 ZCTAs · NCES 2024–25 · registration: vote.gov, updated Nov 17, 2025.
Ordered by what stands out in Naples.
Naples is a second-home town, draws workers from Golden Gate and beyond and has more 90° days than nearly all U.S. towns.
Its A− for schools comes with a D− for cost of living: the typical home is worth about $546K.
Its public schools are run by the Collier school district. Three of its 7 schools are below, each with why it’s listed. The largest public high school is Naples High School, with 1,535 students.
| School | Level | Students | Letter |
|---|---|---|---|
| Sea Gate Elementary SchoolLargest public elementary schoolGrades PK–5 | Grades PK–5 | 668 | A+ |
| Naples High SchoolLargest public high schoolGrades 9–12 | Grades 9–12 | 1,535 | B− |
| Mason Classical AcademyTop results in townGrades K–12 | Grades K–12 | 1,509 | A |
NCES · EDFacts · graded within FL on state tests and graduation
Its A+ for the outdoors ranks #17 of 638 in Florida.
28 miles of trail in 25 parks and preserves. The trail density in Naples is 1.7 miles per square mile. The biggest place to walk is Rookery Bay National Estuarine Research Reserve, 686 acres with 2.5 miles of trail.
| Biggest places to walk | Trails | Acres |
|---|---|---|
| 1. Rookery Bay National Estuarine Research Reserve | 2.5 mi | 686 |
| 2. Fleischmann Park | 1.7 mi | 26 |
| 3. Fred W. Coyle Freedom Park | 1.4 mi | 43 |
Trails & parks © OpenStreetMap contributors · Conserved land: USGS PAD-US
26,518 jobs are based in Naples, 4.8 for every working resident, so most of the people who work here commute in. 37.2% of workers work from home, against 15.7% across Florida.
6.5% of residents live below the poverty line in Naples. Since 2013, Naples has added 3,310 jobs, to 26,518 in 2023. 27% of working residents work locally in Naples.
| Naples | Florida towns | U.S. towns | |
|---|---|---|---|
| Work from home | 37% | 14% | 11% |
| Median household income | $153,000 | $73,000 | $80,000 |
| Working residents who work in town | 27% | 5% | 8% |
| Average trip to work | 22 minutes | 27 minutes | 25 minutes |
Census LEHD 2023 · ACS
Against the 2,545 U.S. towns with household incomes like Naples’s, it is less healthy than 66%: its national edge comes with its incomes.
10% of Naples adults report frequent mental distress. Naples beats the Florida average on 20 of 31 CDC measures and trails it on 6. 15% of Naples adults say their health is fair or poor.
| Naples | Florida towns | U.S. towns | |
|---|---|---|---|
| Frequent mental distress (CDC PLACES) | 10% | 16% | 17% |
| Binge drink (CDC PLACES) | 9.6% | 15% | 16% |
| Sleep under 7 hours (CDC PLACES) | 25% | 37% | 36% |
| Obesity (CDC PLACES) | 23% | 32% | 35% |
| What stands out | Naples | FL |
|---|---|---|
| Fewer adults facing housing insecurity | 5.3% | 13.9% |
| Fewer adults facing a utility shut-off | 3.5% | 8.6% |
| More adults who have had cancer | 19% | 9.1% |
CDC PLACES 2025 · modeled estimates for adults · CMS · HRSA
The typical value, about $546K, is 12% below its March 2024 peak. The median property tax bill is $8,353, against $2,730 across Florida, another input to its cost-of-living grade.
Naples’ median rent is $2,305 a month. The typical Naples home is worth about $546,000, down 1.4% in a year, 45% above the Florida typical home.
| Naples | Florida towns | U.S. towns | |
|---|---|---|---|
| Median rent | $2,305 a month | $1,647 a month | $1,185 a month |
| Households that own their home | 82% | 72% | 73% |
Census ACS, 2020–24 · Zillow Home Value Index · Redfin Data Center
3,566 flood insurance claims have been filed here, and 424 properties have flooded more than once.
Expected storm and flood damage is higher than in 88% of U.S. communities. Since 1978, 3,566 flood insurance claims have been paid out in Naples.
FEMA flood insurance claims · FEMA National Risk Index · OpenFEMA
The Naples Muni Ap weather station records that about 104 days a year reach 90°, more than in 95% of U.S. towns. January nights average 55.5°, milder than in 99% of U.S. towns; July afternoons average 91.2°.
Naples has warm winters and warm summers, with plenty of rain. Snow is almost unheard of.
| Naples | Florida towns | U.S. towns | |
|---|---|---|---|
| January low | 56°F | 51°F | 22°F |
| July high | 91°F | 91°F | 85°F |
NOAA U.S. Climate Normals, 1991–2020
Naples's reported crime rate is close to Florida's. Most reported incidents are property crimes, mainly thefts. 21 violent crimes were reported in 2022.
| Naples | Florida towns | U.S. towns | |
|---|---|---|---|
| Violent crimes per 1,000 (2022) | 1.1 per 1,000 residents | 2.9 | 1.9 |
| Property crimes per 1,000 (2022) | 15.6 per 1,000 residents | 18.1 | 14.1 |
FBI crime data, 2022 · crimes reported to police
Museums, parks, gardens and other places to visit around Naples. Close and well known come first.
28 mi National ParkEverglades National Park778K visitors a year
28 mi National PreserveBig Cypress National Preserve2.3M visitors a year
20 mi Stadium & arenaHertz Arena
in town Zoo & aquariumNaples Zooin town MuseumRevs Institute19 mi State parkMound Key Archeological State ParkEverglades National Park: Everglades NPS from Homestead, Florida, United States, Public domain · Big Cypress National Preserve: Gzzz, CC BY-SA 4.0 · Hertz Arena: Tthaas, CC BY-SA 3.0 · Naples Zoo: Exupery67, CC BY 4.0
1 within 15 miles of the center of Naples
About 3 of every 100 Naples residents are enrolled in college, against 6 across Florida.
Where Naples’s working residents go each day. Line width shows the share.
Census LEHD 2023
4 places in Naples on the National Register of Historic Places.
24 notable people were born in Naples.






City in Florida, United States
Naples is a city in Collier County, Florida, United States. As of the 2020 census, the population was 19,115, down from 19,539 at the 2010 census. Naples is a principal city of the Naples–Marco Island metropolitan area, which had a population of about 375,752 as of 2020. Naples is the self-titled "Golf Capital of the World" with the second-most golf holes per capita and the most holes of any city in Florida. The city is also known for being appealing to retirees, who make up a large percentage of the population.
From Wikipedia, licensed CC BY-SA 4.0 · facts via Wikidata (CC0)
One town shares a border with Naples.
| Town | FL rank | Overall | Cost | Safety | Schools | Health |
|---|---|---|---|---|---|---|
| Naples | #46 | B+ | D− | — | A− | A− |
| Pelican Bay | #112 | B | D− | — | A− | A− |
Naples and Pelican Bay report no FBI crime data of their own. Compare Naples with a neighbor →
Short answers, built from the data on this page.
For most people who can afford it, yes. Naples grades B+ overall, better than 71% of U.S. towns and #46 of 634 in Florida. It grades A− for health and A− for schools. Cost of living is its weak spot, with a D−.
Yes. Cost of living, which also weighs rents, property taxes and how many households pay 30% or more of their income for housing, grades D−.
24 notable people were born here, including Dominic Fike and Kaitlin Quevedo.