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The Rock handbook

Living in Rock, WI: what to set up and who to call

In Rock, trash day is Tuesday (Waste Management collects). Voting is local here: the Town of Rock Clerk registers voters and runs elections, not the county.

I’m new in town

What to set up in Rock, and who provides it. Tap an answer for the details and where they come from.

Home services

Power, water and internet

Who to call to start service at a new address in Rock.

Electricity

Power comes from Wisconsin Power & Light

Wisconsin Power & Light (Wisconsin Power & Light Co), an investor-owned utility, serves 66.1% of Rock residents. Its homes paid an average of 18.5¢ per kWh in 2025, about $128 a month (its average across Wisconsin).

Service territory: HIFLD Electric Retail Service Territories (map dated Aug 2023). Prices and customers: EIA-861, 2025.

Internet

6 home internet providers serve Rock

87% of 367 addresses can get 100/20 Mbps; 3% can get fiber.

ProviderTechnologyAddressesFastest (Mbps)
TDS TelecomDSL, Fiber74%50/10
Country WirelessFixed wireless86%100/100
Bug TusselFixed wireless86%50/8
VerizonFixed wireless32%300/20
T-MobileFixed wireless8%100/20
AT&TFixed wireless8%25/3

FCC National Broadband Map, as of December 2025. Availability as providers report it, not speeds people get.

Trash & recycling

Trash day in Rock is Tuesday

Pickup days, the drop-off and recycling in Rock, from the town’s own site.

Trash haulerWaste ManagementPicks up trash in Rocktownofrock.com
Trash dayTuesdayEvery week
Pickup calendar

This month

  • TrashEvery week
What goes in the recycling bin

Single-stream recycling

All your recyclables go in one bin, no sorting.

  • Aluminum cans
  • Tin cans
  • Container glass
  • Plastic bottles and containers
  • Flattened corrugated cardboard
  • Mixed papers
  • Magazines
  • Newspapers

From townofrock.com, the town’s official site, checked Oct 23, 2026; pages dated 2026. Rules change: the town’s page is the last word. .

Schools

Where your child goes to school

Public school districts and the school path by grade.

Rock kids go to
PK–65 schoolsDepends on your address
7–8Marshfield Middlein Marshfield
9–12Marshfield Highin Marshfield

Most of Rock (98%) is in Marshfield School District.

Test scores and every school: see Schools →

U.S. Department of Education, NCES Common Core of Data, 2024–25. Enrollment rules and registration are the district’s.

Government & voting

Town hall and registering to vote

Who to call, and how to register.

Election office: FVAP local election office directory, updated Jun 2025; jurisdictions: EAC EAVS 2024. Registration rules and links: vote.gov, updated Nov 18, 2024.

ZIP codes & area codes

Rock spans 3 ZIP codes

ZIP codes where Rock residents live, with the share of the town in each.

ZIPPost office nameShare of RockZIP’s residents in Rock
54449Marshfield, WI85%3%
54420Chili, WI9%6%
54466Pittsville, WI6%2%

Census 2020 ZIP Code Tabulation Areas, by census block; post office names: GeoNames (CC BY 4.0). ZIPs created since 2020 are missing.

Everyday places

Getting around, the ER and the library

One line each; the subject pages have the rest.

ER: CMS hospital data. Library: IMLS Public Libraries Survey, FY2024.

Questions about living in Rock

Who provides electricity in Rock?

Wisconsin Power & Light (Wisconsin Power & Light Co), an investor-owned utility. Its homes paid about 18.5¢ per kWh in 2025 (EIA).

What internet providers serve Rock?

TDS Telecom, Country Wireless, Bug Tussel, Verizon, T-Mobile, AT&T (FCC, as of December 2025).

What ZIP codes are in Rock?

54449 (85%), 54420 (9%), 54466 (6%), by share of residents. Census 2020 ZIP Code Tabulation Areas.

What school district is Rock in?

Marshfield School District.

How do I register to vote in Rock?

In Wisconsin you can register online until 20 days before Election Day, in person up to and including Election Day, or by mail (postmarked 20 days before). Elections here are run by the Town of Rock Clerk. Check your registration at myvote.wi.gov.

Sources & dates

Every answer above names its source. Here they are with their dates.

  • Power: HIFLD Electric Retail Service Territories (map Aug 2023); EIA-861 final 2025.
  • Trash: Rock’s own website (townofrock.com), read Oct 23, 2026, pickup and drop-off facts extracted and checked against the page they came from.
  • ZIP codes: Census 2020 ZCTA relationship files; GeoNames postal codes (CC BY 4.0).
  • Schools: NCES Common Core of Data, 2024–25.
  • Registration: vote.gov, updated Nov 18, 2024 (read Oct 10, 2026). Official sites and area codes: Wikidata.
  • Election office: FVAP local election office directory (fetched Oct 10, 2026; each record dated), EAC EAVS 2024 jurisdictions; registration and lookup links from vote.gov’s state data, checked Oct 10, 2026.
  • Internet: FCC National Broadband Map, as of December 2025.