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Wisconsin›Wood County

RockWI

A town of 809.

Trash day: Tuesday

Is Rock a good place to live?

The biggest park or preserve is Marshfield School Forest, at 325 acres. Rock has fewer than 1,000 residents, too few for fair grades; the figures below are still real.

Small town

809 people, and everyone knows the way

In a town this size, neighbors are the best guide. Ask them anything.

Nearby towns
LynnRichfieldCaryLincolnLynnRichfieldCaryLincolnRock
Getting set up

Moving to Rock: who provides what

Who provides power, water and the rest in Rock, and how to reach them.

The full setup list →
PowerWisconsin Power & Light18.5¢/kWh · EIA 2025HIFLD · EIA
Internet6 providers87% of addresses get 100/20 MbpsFCC
Trash & dumpTuesdayTrash dayTown site
SchoolsMarshfield School DistrictWhich school depends on your addressNCES
Register to voteOnlineIn Wisconsin you can register online until 20 days before Election Day, in person up to and including Election Day, or by mail (postmarked 20 days before).vote.gov
Who runs elections hereTown of Rock ClerkThe town itself; contacts on the Handbook page.FVAP, Jun 2025
ZIP codes54449, 54420, 5446654449 85% · 54420 9% · 54466 6%Census 2020

EPA SDWIS (Oct 9, 2026) · HIFLD + EIA-861 2025 · Census 2020 ZCTAs · NCES 2024–25 · registration: vote.gov, updated Nov 18, 2024.

The data

Ordered by what stands out in Rock.

Work & commute

Rock stands out in Wisconsin and nationally: a smaller share of its working residents work locally

For Rock, the mean commuting time is 21 minutes. This Wisconsin town had 56 jobs in 2023, down 22 from 2013. Half commute less than 10 miles. 4.4% of residents live below the poverty line locally.

1%work in town
RockWisconsin townsU.S. towns
Working residents who work in town0.5%8.3%8%
Average trip to work21 minutes22 minutes25 minutes
Below the poverty line4.4%6.4%9.6%
Median household income$93,000$87,000$80,000

Where working residents work

In Rock1%
Marshfield50%
Lincoln3%
Spencer3%
Wausau2%
10 mi
median commute distance
56
jobs based in Rock
A commuter town
jobs vs. working residents

Census LEHD 2023 · ACS

Climate

Snowy winters and pleasant summers in Rock

Rock’s typical July afternoon high comes in at 80°F.

57″snow a winter

Typical low → high °F

Winter9–26°
Spring32–54°
Summer55–78°
Fall36–56°
Oct 5
typical first frost
May 5
typical last frost
+1.5°
vs. the 20th-century average

NOAA U.S. Climate Normals, 1991–2020

Who lives here

Young adults are less common in Rock than in Wisconsin

Rock: 18% of residents are under 18, below both Wisconsin’s towns (21%) and U.S. towns (22%). Adults 18 to 34 are 15% of residents (22% statewide); people 65 and older are 25% of residents (19% statewide). In Rock, the age of the median resident is 53.9 years. 809 people lived in Rock by the Census Bureau’s 2025 estimate, 2.1% more than in 2020.

53.9median age · WI 40.2
RockWisconsin townsU.S. towns
Median age53.9 years42.1 years40.5 years
Aged 65 or older25%20%18%
Under 1818%21%22%
RockWisconsinUnited States

Ages · share of residents

Education · adults 25 and older

No diploma5%
High school38%
Some college15%
Associate’s12%
Bachelor’s14%
Graduate17%

Women and men · all residents

56% women, 44% men

About 80 men for every 100 women (the survey’s margin: ±5.3 points). Across Wisconsin, 49.9% of residents are women.

Ages and education in Rock
RockWIU.S.
Under 1011.5%11.2%11.6%
10 to 176%10.2%10.3%
18 to 243.6%9.3%9.1%
25 to 3411.2%12.6%13.7%
35 to 4411.1%12.7%13.2%
45 to 5410%11.8%12.2%
55 to 6422%13.8%12.7%
65 to 7416.8%11.2%10.2%
75 and older7.8%7.3%7%
No diploma5%6.4%10.4%
High school37.8%29.4%26%
Some college15.1%19.5%19.1%
Associate’s11.9%11.3%8.8%
Bachelor’s13.5%22%21.6%
Graduate16.6%11.4%14.1%

Census population estimates, 2025 · U.S. Census Bureau · ACS 2020-2024 5-year estimates · in a town of 800, single groups can be off by several points

Natural hazards

Top of a low hazard risk in Rock: inland flooding

FEMA expects less storm and flood damage in Rock than in 61% of U.S. communities. Flood insurance has paid out on 2 claims in the town since 2021.

39risk score of 100
FEMA risk score
39Low riskLowerHigher
Inland floodingCold wavesTornadoes
2
paid flood claims since 2021

FEMA flood insurance claims · FEMA National Risk Index · OpenFEMA

Health

How healthy Rock is

31% of Rock adults sleep under 7 hours. Rock: 29% of adults feel lonely, against 30% in Wisconsin’s towns and 33% across U.S. towns.

RockWisconsin townsU.S. towns
Feel lonely (CDC PLACES)29%30%33%
Sleep under 7 hours (CDC PLACES)31%32%36%
Binge drink (CDC PLACES)19%20%16%
Obesity (CDC PLACES)39%38%35%
32 measures vs. Wisconsin
0 better30 too close to call2 worse
What stands outRockWI
More adults with heart disease7.4%6.6%
More adults who have had cancer9.5%8.6%
Marshfield Medical Center
9.4 mi away · emergency room
1 of 3
care shortages: mental health

CDC PLACES 2025 · modeled estimates for adults · CMS · HRSA

Outdoors

Conservation land takes up 0.4% of Rock

0.6 miles of trail in 1 park or preserve.

0.4%conserved
0.4%
conserved · 92 of 21,958 acres
0.6 mi
of trails · 0 per sq mi
Biggest places to walkTrailsAcres
1. Marshfield School Forest—325

Trails & parks © OpenStreetMap contributors · Conserved land: USGS PAD-US

Keep exploring

Everything we know about Rock

16pages on Rock
After high school

Colleges nearby

None within 15 miles of Rock; the nearest are

A commuter town

99% of working residents leave Rock for work

Where Rock’s working residents go each day. Line width shows the share.

50% → Marshfield Marshfield 50% 3% → Lincoln Lincoln 3% 3% → Spencer Spencer 3% 2% → Wausau Wausau 2% 2% → Wisconsin Rapids Wisconsin Rapids 2% 2% → Stevens Point Stevens Point 2% Rock · 1% stay
56jobs based in Rock
1%of working residents work in town
10 mimedian commute distance

Census LEHD 2023

About Rock

Town in Wisconsin, United States

Official town website ↗

The Town of Rock is located in Wood County, Wisconsin, United States. The population was 787 at the 2020 census. The unincorporated communities of Lindsey and Nasonville are located in the town.

From Wikipedia, licensed CC BY-SA 4.0 · facts via Wikidata (CC0)

Area
35 sq mi
Elevation
1,158 ft

Questions about Rock

Short answers, built from the data on this page.

Is Rock, WI a good place to live?

Rock has fewer than 1,000 residents, too few for fair grades; the figures below are still real.