175 years in pictures
Census counts: 826 in 1880, a low of 826 in 1880, 18,803 in 2020. The archive holds 5 old photos and papers going back to 1888 and 5 maps from 1927 on.
- 1851Onalaska is settled
Each edition grades its towns against each other only.
Onalaska grades B+ overall, ranked 183rd of 357 in Wisconsin, with clear strengths and some subjects that lag. The median household earns $107K and it is healthier than 78% of U.S. towns. It also does better than most on schools: its schools outperform 70% of the state's. Its lowest everyday mark is in cost of living: the typical home is worth about $320K, 4.4 years of the La Crosse metro’s $73K median household income. 16% of the land in Onalaska is conserved, above both the Wisconsin town median (3.8%) and the median of U.S. towns (4.3%). Only 7 of Wisconsin’s 869 towns score lower on civic life. Most errands need a car: it is less walkable than 77% of U.S. towns.
Where Onalaska beats most towns.
Where Onalaska’s working residents go each day. Line width shows the share.
Census LEHD 2023
Each subject compared with towns across the country (schools within Wisconsin), ordered by how far Onalaska is from typical.
How TownRatings grades towns →
Census counts: 826 in 1880, a low of 826 in 1880, 18,803 in 2020. The archive holds 5 old photos and papers going back to 1888 and 5 maps from 1927 on.
Who provides power, water and the rest in Onalaska, and how to reach them.
EPA SDWIS (Oct 9, 2026) · HIFLD + EIA-861 2025 · Census 2020 ZCTAs · NCES 2024–25 · registration: vote.gov, updated Nov 18, 2024.
Ordered by what stands out in Onalaska.
31% of Onalaska adults have high blood pressure, against 33% in Wisconsin’s towns and 35% across U.S. towns. 12% of adults report frequent physical distress in Onalaska. Onalaska beats the Wisconsin average on 12 of 32 CDC measures and trails it on 0.
| Onalaska | Wisconsin towns | U.S. towns | |
|---|---|---|---|
| High blood pressure (CDC PLACES) | 31% | 33% | 35% |
| Frequent physical distress (CDC PLACES) | 12% | 13% | 14% |
| Binge drink (CDC PLACES) | 20% | 20% | 16% |
| Frequent mental distress (CDC PLACES) | 15% | 15% | 17% |
| What stands out | Onalaska | WI |
|---|---|---|
| Fewer adults facing food insecurity | 8.3% | 12.1% |
| Fewer uninsured adults | 5.7% | 8% |
CDC PLACES 2025 · modeled estimates for adults · CMS · HRSA
| School | Level | Students | Letter |
|---|---|---|---|
| Great River Montessori PrivateLargest elementary schoolGrades PK–3 | Grades PK–3 | 41 | – |
NCES · EDFacts · graded within WI on state tests and graduation
Most working residents leave Onalaska for work: only 3% work in town. Jobs based in Onalaska grew to 1,399 in 2023, 282 more than in 2013. 2.7% of Onalaska residents live below the poverty line.
| Onalaska | Wisconsin towns | U.S. towns | |
|---|---|---|---|
| Below the poverty line | 2.7% | 6.4% | 9.6% |
| Median household income | $107,000 | $87,000 | $80,000 |
| Average trip to work | 21 minutes | 22 minutes | 25 minutes |
| Work from home | 15% | 12% | 11% |
Census LEHD 2023 · ACS
Expected storm and flood damage is lower than in 77% of U.S. communities. Since 1978, 4 flood insurance claims have been paid out in Onalaska.
FEMA flood insurance claims · FEMA National Risk Index · OpenFEMA
4.8 miles of trail in 5 parks and preserves. The trail density in Onalaska is 0.1 miles per square mile.
| Biggest places to walk | Trails | Acres |
|---|---|---|
| 1. Upper Mississippi River National Wildlife and Fish Refuge | 1.1 mi | 3,377 |
| 2. Apple Valley Bluff | — | 17 |
| 3. Sandy Knolls Park | — | 3 |
Trails & parks © OpenStreetMap contributors · Conserved land: USGS PAD-US
Onalaska has cold, snowy winters and pleasant summers. July afternoons reach 83°, January nights drop to 8° and about 43 inches of snow falls in a winter.
NOAA U.S. Climate Normals, 1991–2020
Adults 18 to 34 are 15% of residents (22% statewide). 41% of adults 25 and older have a bachelor’s degree or more, vs 33% across Wisconsin.
| Onalaska | Wisconsin towns | U.S. towns | |
|---|---|---|---|
| Bachelor’s degree or more, 25+ | 41% | 32% | 29% |
| Under 18 | 24% | 21% | 22% |
| Aged 65 or older | 22% | 20% | 18% |
| Median age | 43.5 years | 42.1 years | 40.5 years |
50% women, 50% men
That’s an even split within the survey’s margin of ±2.7 points. Across Wisconsin, 49.9% of residents are women. Median age: women 43.6, men 43.2.
| Onalaska | WI | U.S. | |
|---|---|---|---|
| Under 10 | 12.5% | 11.2% | 11.6% |
| 10 to 17 | 11.8% | 10.2% | 10.3% |
| 18 to 24 | 3.6% | 9.3% | 9.1% |
| 25 to 34 | 11.2% | 12.6% | 13.7% |
| 35 to 44 | 14.4% | 12.7% | 13.2% |
| 45 to 54 | 13.4% | 11.8% | 12.2% |
| 55 to 64 | 11.6% | 13.8% | 12.7% |
| 65 to 74 | 15.5% | 11.2% | 10.2% |
| 75 and older | 6% | 7.3% | 7% |
| No diploma | 2.4% | 6.4% | 10.4% |
| High school | 18.9% | 29.4% | 26% |
| Some college | 21% | 19.5% | 19.1% |
| Associate’s | 17.1% | 11.3% | 8.8% |
| Bachelor’s | 25.7% | 22% | 21.6% |
| Graduate | 14.9% | 11.4% | 14.1% |
U.S. Census Bureau · ACS 2020-2024 5-year estimates
3 within 15 miles of the center of Onalaska
About 4 of every 100 Onalaska residents are enrolled in college, against 6 across Wisconsin.
6 notable people were born in Onalaska.
City in the United States
Onalaska ( ON-ə-LASS-kə) is a city in La Crosse County, Wisconsin, United States. The population was 18,803 at the 2020 census. It is a principal city of the La Crosse–Onalaska metropolitan area. Onalaska is built on a slightly elevated ridge above the Black River. Natural areas include both river bottom land and high, heavily wooded, scenic bluffs. A man-made reservoir at the city's western edge is known as Lake Onalaska. Onalaska is known as "The Sunfish Capital of the World."
From Wikipedia, licensed CC BY-SA 4.0 · facts via Wikidata (CC0)
10 towns share a border with Onalaska.
| Town | WI rank | Overall | Cost | Safety | Schools | Health |
|---|---|---|---|---|---|---|
| Onalaska | #183 | B+ | C | — | B+ | A− |
| Holmen | #110 | A− | C− | A | B+ | B+ |
| Onalaska | #210 | B | C | C+ | B+ | A− |
| Holland | #136 | A− | C+ | — | B+ | A− |
| Campbell | #319 | C | C+ | A− | C | C− |
| Hamilton | — | — | C | — | A− | A− |
| La Crosse | #342 | C− | C | D | C | B− |
| Medary | — | — | C | — | C | B |
Hamilton and Medary have fewer than 2,500 residents, so they get subject grades but no overall grade. Onalaska, Holland, Hamilton and Medary report no FBI crime data of their own. Compare Onalaska with a neighbor →
Short answers, built from the data on this page.
By most measures, yes. Onalaska grades B+ overall, better than 67% of U.S. towns and #183 of 357 in Wisconsin. It grades A− for health and B+ for schools. Walkability is its weak spot, with a C−.
Cost of living, which also weighs rents, property taxes and how many households pay 30% or more of their income for housing, grades C.
6 notable people were born here, including Carlie Hanson and Leila Usher.