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Wisconsin›Lincoln County

BradleyWI

A town of 2,425, settled in 1906. 2 times the nonprofits per person than the typical Wisconsin town.

Trash & recycling

Is Bradley a good place to live?

Bradley’s best subject grade is an A− for civic life; its weakest is a D for walkability. 34% of residents are 65 or older in Bradley, above both Wisconsin’s towns (20%) and U.S. towns (18%). Only 34 of Wisconsin’s 879 towns score lower on walkability. Only 29 of Wisconsin’s 879 towns score lower on history. The biggest park or preserve is Lincoln County Forest, at 1,202 acres. Bradley has fewer than 2,500 residents, so it gets subject grades but no overall grade.

What makes Bradley stand out

Where Bradley beats most towns.

How Bradley grades

Each subject compared with towns across the country (schools within Wisconsin), ordered by how far Bradley is from typical.

How grading works

Character Graded, but not part of the overall grade.
Described, not graded Taste, not quality: snow or an older crowd is neither good nor bad.

How TownRatings grades towns →

Getting set up

Moving to Bradley: who provides what

Who provides power, water and the rest in Bradley, and how to reach them.

The full setup list →
PowerWisconsin Public Service17.2¢/kWh · EIA 2025HIFLD · EIA
WaterTomahawk Waterworks1 health-based violation in 5 years · EPAEPA
Internet6 providers56% of addresses get 100/20 MbpsFCC
Trash & dumpWaste & Recycling SiteDrop-offTown site
SchoolsTomahawk School DistrictWhich school depends on your addressNCES
Register to voteOnlineIn Wisconsin you can register online until 20 days before Election Day, in person up to and including Election Day, or by mail (postmarked 20 days before).vote.gov
Who runs elections hereTown of Bradley ClerkThe town itself; contacts on the Handbook page.FVAP, Apr 2026
ZIP codes54487, 5444254487 99% · 54442 1%Census 2020

EPA SDWIS (Oct 9, 2026) · HIFLD + EIA-861 2025 · Census 2020 ZCTAs · NCES 2024–25 · registration: vote.gov, updated Nov 18, 2024.

The data

Ordered by what stands out in Bradley.

Who lives here

In Bradley, the median age runs higher than in the typical Wisconsin or U.S. town

At 58.3 years, Bradley’s median age is where Wisconsin’s towns sit at 42.1 years and U.S. towns at 40.5 years. 15% of residents are under 18 in Bradley. Adults 18 to 34 are 5% of residents (22% statewide); people 65 and older are 34% of residents (19% statewide).

58.3median age · WI 40.2
BradleyWisconsin townsU.S. towns
Median age58.3 years42.1 years40.5 years
Under 1815%21%22%
Bachelor’s degree or more, 25+27%32%29%
BradleyWisconsinUnited States

Ages · share of residents

Education · adults 25 and older

No diploma4%
High school33%
Some college21%
Associate’s16%
Bachelor’s19%
Graduate8%

Women and men · all residents

52% women, 48% men

That’s an even split within the survey’s margin of ±3.6 points. Across Wisconsin, 49.9% of residents are women.

Ages and education in Bradley
BradleyWIU.S.
Under 105.9%11.2%11.6%
10 to 179.6%10.2%10.3%
18 to 240.9%9.3%9.1%
25 to 343.9%12.6%13.7%
35 to 449.3%12.7%13.2%
45 to 5411.1%11.8%12.2%
55 to 6425.3%13.8%12.7%
65 to 7418.3%11.2%10.2%
75 and older15.8%7.3%7%
No diploma3.5%6.4%10.4%
High school33.1%29.4%26%
Some college20.5%19.5%19.1%
Associate’s15.8%11.3%8.8%
Bachelor’s19.1%22%21.6%
Graduate8%11.4%14.1%

U.S. Census Bureau · ACS 2020-2024 5-year estimates · in a town of 2,400, single groups can be off by several points

Climate

Bradley has snowy winters and pleasant summers

Bradley has cold, snowy winters and pleasant summers. The July high in Bradley is 79°F.

62″snow a winter

Typical low → high °F

Winter7–25°
Spring29–52°
Summer54–77°
Fall35–54°
Oct 4
typical first frost
May 10
typical last frost
+1.6°
vs. the 20th-century average

NOAA U.S. Climate Normals, 1991–2020

HealthC+

Bradley stands out in Wisconsin and nationally: a larger share of its adults have high blood pressure

40% of Bradley adults have high blood pressure. Bradley beats the Wisconsin average on 4 of 32 CDC measures and trails it on 10. 14% of Bradley adults have diabetes.

37%healthier than U.S. townsC+Health Grade
BradleyWisconsin townsU.S. towns
High blood pressure (CDC PLACES)40%33%35%
Diabetes (CDC PLACES)14%11%12%
Obesity (CDC PLACES)41%38%35%
Frequent physical distress (CDC PLACES)15%13%14%
32 measures vs. Wisconsin
4 better18 too close to call10 worse
What stands outBradleyWI
Fewer adults facing housing insecurity8.4%9.7%
More adults treating high blood pressure81.7%77.8%
More adults with heart disease9.2%6.6%
Aspirus Tomahawk Hospital
5.8 mi away · emergency room
1 of 3
care shortages: mental health

CDC PLACES 2025 · modeled estimates for adults · CMS · HRSA

Work & commuteJobs & income grade C+

With 0.8 jobs for every working resident, most of Bradley’s workers commute out

Most working residents leave Bradley for work: only 9% work in town. Bradley’s average trip to work is 27 minutes. Jobs based in Bradley grew to 880 in 2023, 91 more than in 2013.

9%work in town
BradleyWisconsin townsU.S. towns
Average trip to work27 minutes22 minutes25 minutes
Below the poverty line6.3%6.4%9.6%
Median household income$76,000$87,000$80,000

Where working residents work

In Bradley9%
Tomahawk17%
Merrill7%
Rhinelander7%
Wausau6%
26 mi
median commute distance
880
jobs based in Bradley
Balanced
jobs vs. working residents
D
Walkability grade: more walkable than 6% of U.S. towns

Census LEHD 2023 · ACS

Natural hazardsHazard risk grade C+

Bradley faces a moderate natural-hazard risk, led by inland flooding

Expected storm and flood damage is higher than in 58% of U.S. communities.

58risk score of 100
FEMA risk score
58Moderate riskLowerHigher
Inland floodingCold wavesTornadoes

FEMA National Risk Index · OpenFEMA

OutdoorsB

3.8% of Bradley is conserved land

13 miles of trail in 2 parks and preserves.

3.8%conserved
BradleyWisconsin townsU.S. towns
Miles of trail per square mile0.2 miles per square mile0.40.4
Conserved land3.8%3.8%4.3%
3.8%
conserved · 1,513 of 40,006 acres
13 mi
of trails · 0.2 per sq mi
Biggest places to walkTrailsAcres
1. Lincoln County Forest0.2 mi1,202
2. Thiesen Park—3

Trails & parks © OpenStreetMap contributors · Conserved land: USGS PAD-US

Keep exploring

Everything we know about Bradley

18pages on Bradley
After high school

Colleges nearby

None within 15 miles of Bradley; the nearest are

About Bradley

Town in Wisconsin, United States

Official town website ↗

Bradley is a town in Lincoln County, Wisconsin, United States. The population was 2,382 at the 2020 census, down from 2,408 at the 2010 census. The unincorporated communities of Bradley, Gilbert, Heafford Junction, and West Kraft are located in the town.

From Wikipedia, licensed CC BY-SA 4.0 · facts via Wikidata (CC0)

Area
64 sq mi
Elevation
1,444 ft

Bradley’s neighbors

6 towns share a border with Bradley.

Explore the map →
How the neighbors grade
TownWI rankOverallCostSafetySchoolsHealth
Bradley——B−—C+C+
Skanawan——————
King——————
Nokomis——B—C+C+
Tomahawk——————
Rock Falls——————
Wilson——————

Bradley and Nokomis have fewer than 2,500 residents, so they get subject grades but no overall grade. Bradley and Nokomis report no FBI crime data of their own. Skanawan, King, Tomahawk, Rock Falls and Wilson aren’t graded (fewer than 1,000 residents, or not enough data). Compare Bradley with a neighbor →

Questions about Bradley

Short answers, built from the data on this page.

Is Bradley, WI a good place to live?

2 times the nonprofits per person than the typical Wisconsin town.

Is Bradley, WI expensive?

Cost of living, which also weighs rents, property taxes and how many households pay 30% or more of their income for housing, grades B−.