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Guston ChurchPhoto: Nick Smith · CC BY-SA 2.0
C+Jobs & income Grade
Work & commute in Guston · ONS, DWP · claims to August 2026

Households in Guston earn less than those in 89% of UK towns

43% of residents who travel to work go less than 3 miles. UK towns are the yardstick, and by them Guston earns C+ on jobs and income. The working day takes 392 residents elsewhere, and 233 people come the other way.

What stands out · In brief

Work in Guston, in a few figures

Fewer jobs than working residents

355 jobs are based in Guston for 622 working residents; the typical UK town has 0.7 jobs per resident in work. Public administration and defence, restaurants, cafés and pubs and education make up 35% of them. Jobs based here ↓

More people leave for work than arrive

233 people come in to work and 392 residents go out, so Guston loses about 159 workers a day. Dover sends the most (63). The daily tide ↓

Written from the data on this page: ONS Census 2021 and BRES, DWP claimant counts via Nomis, and ONS household income.

Jobs & income Grade

On jobs and income, Guston grades C+

Better than 45% of UK towns across four measures.

Access to jobs without a car 44 / 100 · DfT connectivity by public transport, walking and cyclingBetter than 48% of UK towns
Mean household income £42,239 · before tax, ONS, year to March 2023Better than 11% of UK towns
Claimant rate, 16 to 64 2.3% · DWP claimant count, January to August 2026Better than 55% of UK towns
Employment deprivation 7% · out of work through unemployment, sickness or caring, IoD 2025Better than 78% of UK towns

Its strongest measure is employment deprivation; its weakest, household income.

How the grade works

Each input is ranked against every UK town of 1,000 or more (higher income and job access are better; fewer claimants and less employment deprivation are better), the four ranks are averaged, and the average is ranked again. A town needs three of the four.

The daily tide

A commuter town: Guston sends out more workers than it takes in

622 residents were in work at the 2021 Census; 454 people worked in Guston.

Live in Guston622 in work
39244186
Work in Guston454 people
23344177
Commute in · 233Commute out · 392Live and work here · 44At home or no fixed place · 177

For every person who comes in to work, about 2 residents travel out. 10% of residents who travel to a workplace stay in the village; in the typical UK town of 2,500+ it’s 14%.

The middle of each bar is the same people: residents who work in the village or from home.

On the map

Guston’s commuters work from Folkestone to Whitfield

Dover: 63 commute inDeal: 22 commute inFolkestone: 17 commute inWhitfield: 13 commute inHythe: 7 commute inCapel-le-Ferne: 7 commute inSibertswold: 5 commute inDoverDealFolkestoneHytheSibertswoldFolkestone: 106 residents work thereDover: 105 residents work thereWhitfield: 22 residents work thereCanterbury: 19 residents work thereDeal: 18 residents work thereAshford: 16 residents work thereSt Margaret's at Cliffe: 10 residents work thereBattle: 9 residents work thereMaidstone: 5 residents work thereFolkestoneDoverCanterburyDealAshfordSt Margaret's at CliffeBattleMaidstoneGuston10 miles
Grey dots: where people live (Census 2021). Places drawn centre to centre; flows under 5 people are listed, not drawn.
Where Guston’s workers live
  1. Dover63
  2. Deal22
  3. Countryside20
  4. Folkestone17
  5. Whitfield13
  6. Hythe7
  7. Capel-le-Ferne7
  8. Sibertswold5
  9. Aylesham4
  10. Broadstairs4
Where residents work, outside Guston
  1. Folkestone106
  2. Dover105
  3. Countryside28
  4. Whitfield22
  5. Canterbury19
  6. Deal18
  7. Ashford16
  8. St Margaret's at Cliffe10
  9. Battle9
  10. Maidstone5

90% of residents who travel to a workplace work outside Guston; Folkestone takes the most (106). Coming the other way, Dover sends the most (63).

The ten places that send the most workers into Guston, and the ten where its residents most often work (Census 2021, by home and workplace). Line width is the number of people.

Jobs based here

355 jobs, one in six in transport and storage

0.6 for every working resident; the typical UK town has 0.7.

The six biggest kinds of work
80Public administration and defence16% of jobs · England 5%3.4× England’s share
50Restaurants, cafés and pubs10% of jobs · England 6%1.6× England’s share
50Education10% of jobs · England 9%
50Social work and home care10% of jobs · England 3%3.4× England’s share
40Shops9% of jobs · England 8%
40Water transport8% of jobs · England 0%193.9× England’s share
Share of jobs by industry England’s towns
Transport and storage17%
Health and social care17%
Public administration and defence16%
Hotels, pubs and restaurants12%
Education10%
Retail9%
Arts, leisure and other services5%
Professional, scientific and technical5%
Business administration and support2%
Information and communication2%

BRES counts jobs, not people (a part-time job and a second job count once each), so it runs above the Census count of people working here (454). Small areas are shared out to the town by where their Census 2021 workers were based; kinds of work are BRES industry divisions (SIC 2007), rounded. England’s towns: all jobs in its built-up areas.

Jobs at workplaces in Guston (employees and working owners, ONS Business Register and Employment Survey 2024).

Household income

Before tax, households in Guston average £42,239

Higher than 14% of UK towns of 2,500+; the typical town is £52,385. The whole council area of Dover averages £52,389.

Guston £42KTypical UK town £52K
£40K£45K£50K£55K

The town figure is ONS’s neighbourhood (MSOA) estimates shared out by where the town’s residents live.

Total household income before tax, mean, year to March 2023 (ONS small-area estimates).

Getting to work

18% of people travelling to work from Guston walk, cycle or take the bus or train

Median journey 10.4 km; typical UK town 8.4 km.

Drive72%Kent 70% · England 64%
Passenger6%Kent 6% · England 6%
Walk16%Kent 11% · England 11%
Cycle0.4%Kent 2% · England 3%
Bus1%Kent 3% · England 6%
Train0.4%Kent 5% · England 3%
Other4%Kent 3% · England 6%
GustonKent’s townsEngland’s towns
How far they travel England’s towns
20%
Under 2 km
23%
2–5 km
6%
5–10 km
29%
10–20 km
10%
20–30 km
3%
30–40 km
1%
40–60 km
9%
60 km +

Guston grades B+ for walkability: the share of commuters who walk, cycle or take public transport, against UK towns.

ONS Census 2021, TS061 (method of travel) and TS058 (distance, straight line from home to workplace), output areas summed. Census day fell in the third lockdown, so fewer people travelled than usual.

How residents who travel to work get there, and how far they go (Census 2021, not counting those working mainly at home).

Benefits over time

Jobless claims in the Dover council area are below England and Wales’ rate

0%2%4%6%8%201520172019202120232025First lockdownCensus dayEngland & Wales 4%Dover 3.3%South East 3.1%
Dover (council area)South EastEngland and Wales

Dover’s rate was about 3.6% in 2019, peaked at 7.1% in May 2020 and has averaged 3.5% in 2026, against 4% across England and Wales. Claims everywhere stay higher than before the pandemic, partly because Universal Credit counts more people on low pay as looking for work.

Claimant rate
2.3%
of 16 to 64s in the built-up area, January to August 2026
21 people in August 2026 · typical UK town 2.7%
Employment deprivation
7%
of 18 to 66s out of work through unemployment, sickness, disability or caring
IoD 2025
Income deprivation
14%
of residents in low-income households on means-tested benefits
In the most deprived tenth
0%
of residents live in England’s most employment-deprived 10% of areas

The chart is the whole council area of Dover, which Nomis publishes monthly; the figures above the line are for Guston’s built-up area. Claimant count: people claiming Jobseeker’s Allowance, or Universal Credit while required to look for work. Employment deprivation counts people out of work on Jobseeker’s Allowance, Employment and Support Allowance, Incapacity Benefit, Severe Disablement Allowance, Carer’s Allowance or the Universal Credit equivalents (English Indices of Deprivation 2025). The “most deprived tenth” compares areas within England only.

Claimant rate since 2015: people claiming Jobseeker’s Allowance or Universal Credit while looking for work, as a share of residents aged 16 to 64 (DWP, via Nomis).

What residents do

One adult in five in Guston is a full-time student

Guston
56%18%11%6%
England’s towns
56%21%
In workStudents in workUnemployedStudentsRetiredLong-term sick or disabledLooking after home or familyOther

Compared with England’s towns, 19% are full-time students (against 7%), 11% are retired (against 21%) and 2% are long-term sick or disabled (against 4%).

Residents in work, by occupation points above or below England’s towns
Managers, directors and senior officials9%−4
Professional occupations14%−5.9
Associate professional and technical occupations24%+10.5
Administrative and secretarial occupations7%−2.4
Skilled trades occupations8%−2.2
Caring, leisure and other service occupations16%+6.6
Sales and customer service occupations6%−1.5
Process, plant and machine operatives5%−1.6
Elementary occupations11%+0.3

ONS Census 2021, tables TS066 (economic activity) and TS063 (occupation), output areas summed to the built-up area. England’s towns: everyone living in its built-up areas.

Everyone 16 and over, by what they were doing the week before the 2021 Census, and the jobs of those in work.

Towns its size

Ranked on jobs and income, Guston is 745th among 1,215 UK towns of 1,000 to 2,000

#TownPeopleJobs per workerWork in own townClaimantsIncomeGrade
1Hurst Berkshire1,0090.82%1.1%£83KA+
2Otterbourne Hampshire1,2522.57%1.1%£74KA+
3Lower Shiplake Oxfordshire1,0860.61%0.8%£84KA+
…
47Rough Common Kent1,2911.21%1.6%£67KA+
…
52Eynsford Kent1,6760.47%1.2%£64KA+
…
65Blean Kent1,32710%1.5%£67KA
…
743Higher Walton Lancashire1,6070.43%2.7%£51KC+
744Lea Lincolnshire1,0060.32%1.9%£48KC+
745Guston Kent1,6840.610%2.3%£42KC+
746Maresfield East Sussex1,36915%2.8%£62KC+
747Wrawby Lincolnshire1,1940.33%1.5%£45KC+
…
1215Croeserw West Glamorgan1,2940.39%4.9%£39KD−

Jobs & income letters rank against every UK town of 1,000 or more; the order here is context only.

Ordered by Jobs & income Grade: the top three, the towns either side of Guston, and others in Kent.

Neighbours

Work next door to Guston

TownPeopleJobsWork in own townClaimantsGrade
Guston1,68435510%2.3%C+
Dover36,34912,98338%5.2%C−
Whitfield6,5094,22217%2.7%C+
St Margaret's at Cliffe2,3995009%1.9%B−
Kingsdown1,6873055%1.7%B−
Eythorne1,4874373%2.6%C
Sibertswold1,6193765%2.2%B−
Capel-le-Ferne1,9622625%2.3%B−

Jobs based in each place, commuters who stay in their own town, and the claimant rate.

How to read these numbers

What this data can and can’t tell you

  • The Census was taken in lockdown. Census day was 21 March 2021, during the third national lockdown: many people were furloughed or working from home, so fewer travelled to work, and journeys were shorter, than before the pandemic or since. The flows on this page show where people worked that spring.
  • At home and no fixed place are one figure. In the workplace flows, ONS puts people who mainly worked at home and people with no fixed workplace (drivers, builders, care workers on rounds) at their home address, so the two can’t be told apart there.
  • Towns are built-up areas. Guston here is ONS’s built-up area: the town as built, not its council district. A workplace on an estate or farm outside every built-up area counts as “outside any built-up area”.
  • Jobs are counted where they are. BRES counts jobs at each workplace (employees and working owners, rounded by ONS), so a town with a hospital, university or big employer can have more jobs than working residents. Small areas are shared out to towns by where their Census workers were based.
  • The benefits chart is the council area. Nomis publishes the claimant count monthly for councils back to 2013, so the line is Dover as a whole; the claimant rate elsewhere on this page is Guston’s built-up area, from small areas.

Questions about work in Guston

Where do people in Guston work?

At the 2021 Census, 10% of Guston’s residents who travelled to work worked in the village itself; the most common other places were Folkestone (106), Dover (105) and Whitfield (22). 28% of working residents worked mainly at home or had no fixed workplace; the Census was taken in lockdown, so home working was unusually high.

How many people commute into Guston?

233 people who lived elsewhere worked in Guston at the 2021 Census, 51% of its 454 workers. The most came from Dover (63), Deal (22) and Folkestone (17). 392 residents travelled out the other way.

How many jobs are there in Guston?

About 360 jobs (employees and working owners) were based in Guston in 2024, on ONS’s Business Register and Employment Survey: 0.6 for every resident in work, against 0.7 in the typical UK town. The biggest kinds of work are public administration and defence (about 80), restaurants, cafés and pubs (about 50) and education (about 50).

Is Guston a good place to find work?

Guston earns a C+ for jobs and income, better than 45% of UK towns on household income, the claimant rate, employment deprivation and access to jobs together. Mean household income £42,239; 2.3% of 16 to 64s claim unemployment benefits.

How do people in Guston get to work?

78% of commuters go by car or van, 16% walk, 0% cycle and 1% take the bus or train; 43% travel under 5 km. Census 2021, taken during lockdown.

What is the average household income in Guston?

Mean household income before tax was £42,239 in the year to March 2023 (ONS), against £52,385 in the typical UK town.

How does Guston compare with Maidstone for jobs?

Guston has 0.6 jobs per working resident against Maidstone’s 1.1, a 2.3% claimant rate against 4.1%, and mean household income of £42,239 against £58,325.

Sources: ONS Census 2021 origin-destination data, place of work (ODWP01EW), output areas summed to the ONS 2022 built-up area · ONS Census 2021 tables TS058 (distance), TS061 (method of travel), TS063 (occupation) and TS066 (economic activity) · ONS Business Register and Employment Survey via Nomis (open access), by industry division · ONS small-area income estimates (financial year ending 2023); House of Commons Library MSOA names · DWP claimant count via Nomis (towns January to August 2026; councils, regions and England and Wales monthly since January 2015) · MHCLG English Indices of Deprivation 2025 · DfT Transport Connectivity Metric (employment) · TownRatings grades: our own summary of the data, ranked against UK towns only. All under the Open Government Licence v3.0.

Contains public sector information licensed under the Open Government Licence v3.0. Contains HM Land Registry data © Crown copyright and database right 2026. Contains OS data © Crown copyright and database right 2026 (ONS boundaries). Northern Ireland: Source: NISRA; contains Land & Property Services data and Ordnance Survey of Northern Ireland information, © Crown copyright, licensed under the Open Government Licence v3.0. Scotland: contains National Records of Scotland data, Registers of Scotland data and SEPA data, © Crown copyright / © SEPA 2025, licensed under the Open Government Licence v3.0.