Photo: Stacey Harris · CC BY-SA 2.0Most of Appledore Heath works elsewhere: the town has 0.5 jobs for each resident in work
Each working day 105 residents head out to work and 53 people travel in. Short trips are common: 10% of commuters travel less than 3 miles. Jobs and income go ungraded in Appledore Heath.
Jobs and income in Appledore Heath: what the figures say
Longer journeys to work
Against 45% across England’s towns. 11% of commuters walk to work (11% across England’s towns). Getting to work ↓
Fewer benefit claims than most towns
The typical UK town: 2.7%; England and Wales: 4% so far in 2026. Benefits over time ↓
Written from the data on this page: ONS Census 2021 and BRES, DWP claimant counts via Nomis, and ONS household income.
One way or another, 14% of Appledore Heath’s commuters skip the car
Median journey 14.8 km; typical UK town 8.4 km.
ONS Census 2021, TS061 (method of travel) and TS058 (distance, straight line from home to workplace), output areas summed. Census day fell in the third lockdown, so fewer people travelled than usual.
How residents who travel to work get there, and how far they go (Census 2021, not counting those working mainly at home).
Jobless claims in the Ashford council area are below England and Wales’ rate
Ashford’s rate was about 2.4% in 2019, peaked at 6.2% in May 2020 and has averaged 2.9% in 2026, against 4% across England and Wales. Claims everywhere stay higher than before the pandemic, partly because Universal Credit counts more people on low pay as looking for work.
The chart is the whole council area of Ashford, which Nomis publishes monthly; the figures above the line are for Appledore Heath’s built-up area. Claimant count: people claiming Jobseeker’s Allowance, or Universal Credit while required to look for work. Employment deprivation counts people out of work on Jobseeker’s Allowance, Employment and Support Allowance, Incapacity Benefit, Severe Disablement Allowance, Carer’s Allowance or the Universal Credit equivalents (English Indices of Deprivation 2025). The “most deprived tenth” compares areas within England only.
Claimant rate since 2015: people claiming Jobseeker’s Allowance or Universal Credit while looking for work, as a share of residents aged 16 to 64 (DWP, via Nomis).
Appledore Heath is quieter on a working day than at night
244 residents were in work at the 2021 Census; 190 people worked in Appledore Heath.
For every person who comes in to work, about 2 residents travel out. 4% of residents who travel to a workplace stay in the village; in the typical UK town of 2,500+ it’s 14%.
The middle of each bar is the same people: residents who work in the village or from home.
Appledore Heath’s commuters work from Ashford to Tenterden
- Countryside13
- Hastings8
- Ashford8
- Rolvenden3
- Bexhill-on-Sea2
- Lydd2
- Wittersham2
- Dymchurch2
- Headcorn2
- Seaford1
- Ashford40
- Tenterden12
- Countryside11
- Rye6
- Canterbury4
- Appledore3
- Maidstone3
- Finberry2
- Eastbourne1
- Hastings1
96% of residents who travel to a workplace work outside Appledore Heath; Ashford takes the most (40). Coming the other way, Hastings sends the most (8).
The ten places that send the most workers into Appledore Heath, and the ten where its residents most often work (Census 2021, by home and workplace). Line width is the number of people.
120 jobs, one in eight in construction
BRES counts jobs, not people (a part-time job and a second job count once each), so it runs above the Census count of people working here (190). Small areas are shared out to the town by where their Census 2021 workers were based; kinds of work are BRES industry divisions (SIC 2007), rounded. England’s towns: all jobs in its built-up areas.
Jobs at workplaces in Appledore Heath (employees and working owners, ONS Business Register and Employment Survey 2024).
Households in Appledore Heath average £61,487 a year
Higher than 74% of UK towns of 2,500+; the typical town is £52,385. The whole council area of Ashford averages £59,128.
The town figure is ONS’s neighbourhood (MSOA) estimates shared out by where the town’s residents live.
Total household income before tax, mean, year to March 2023 (ONS small-area estimates).
What adults in Appledore Heath do: 52% are in work
ONS Census 2021, tables TS066 (economic activity) and TS063 (occupation), output areas summed to the built-up area. England’s towns: everyone living in its built-up areas.
Everyone 16 and over, by what they were doing the week before the 2021 Census, and the jobs of those in work.
Appledore Heath and its neighbours: work and income
| Town | People | Jobs | Work in own town | Claimants | Grade |
|---|---|---|---|---|---|
| Appledore Heath | 581 | 120 | 4% | 1.6% | — |
| Woodchurch | 1,201 | 358 | 4% | 2.7% | C |
| Hamstreet | 1,738 | 316 | 8% | 2% | B |
| Tenterden | 7,775 | 3,297 | 31% | 2.2% | C+ |
| Shadoxhurst | 1,009 | 136 | 2% | 2.4% | B− |
| Bethersden | 1,008 | 377 | 5% | 2.9% | C |
| Rye | 4,888 | 2,211 | 38% | 3.3% | D |
| Camber | 1,132 | 526 | 17% | 3.9% | D− |
Jobs based in each place, commuters who stay in their own town, and the claimant rate.
What this data can and can’t tell you
- The Census was taken in lockdown. Census day was 21 March 2021, during the third national lockdown: many people were furloughed or working from home, so fewer travelled to work, and journeys were shorter, than before the pandemic or since. The flows on this page show where people worked that spring.
- At home and no fixed place are one figure. In the workplace flows, ONS puts people who mainly worked at home and people with no fixed workplace (drivers, builders, care workers on rounds) at their home address, so the two can’t be told apart there.
- Towns are built-up areas. Appledore Heath here is ONS’s built-up area: the town as built, not its council district. A workplace on an estate or farm outside every built-up area counts as “outside any built-up area”.
- Jobs are counted where they are. BRES counts jobs at each workplace (employees and working owners, rounded by ONS), so a town with a hospital, university or big employer can have more jobs than working residents. Small areas are shared out to towns by where their Census workers were based.
- The benefits chart is the council area. Nomis publishes the claimant count monthly for councils back to 2013, so the line is Ashford as a whole; the claimant rate elsewhere on this page is Appledore Heath’s built-up area, from small areas.
Questions about work in Appledore Heath
Where do people in Appledore Heath work?
At the 2021 Census, 4% of Appledore Heath’s residents who travelled to work worked in the village itself; the most common other places were Ashford (40), Tenterden (12) and Rye (6). 55% of working residents worked mainly at home or had no fixed workplace; the Census was taken in lockdown, so home working was unusually high.
How many people commute into Appledore Heath?
53 people who lived elsewhere worked in Appledore Heath at the 2021 Census, 28% of its 190 workers. The most came from Hastings (8), Ashford (8) and Rolvenden (3). 105 residents travelled out the other way.
How many jobs are there in Appledore Heath?
About 120 jobs (employees and working owners) were based in Appledore Heath in 2024, on ONS’s Business Register and Employment Survey: 0.5 for every resident in work, against 0.7 in the typical UK town.
How do people in Appledore Heath get to work?
84% of commuters go by car or van, 11% walk, 0% cycle and 2% take the bus or train; 10% travel under 5 km. Census 2021, taken during lockdown.
What is the average household income in Appledore Heath?
Mean household income before tax was £61,487 in the year to March 2023 (ONS), against £52,385 in the typical UK town.
Sources: ONS Census 2021 origin-destination data, place of work (ODWP01EW), output areas summed to the ONS 2022 built-up area · ONS Census 2021 tables TS058 (distance), TS061 (method of travel), TS063 (occupation) and TS066 (economic activity) · ONS Business Register and Employment Survey via Nomis (open access), by industry division · ONS small-area income estimates (financial year ending 2023); House of Commons Library MSOA names · DWP claimant count via Nomis (towns January to August 2026; councils, regions and England and Wales monthly since January 2015) · MHCLG English Indices of Deprivation 2025 · DfT Transport Connectivity Metric (employment) · TownRatings grades: our own summary of the data, ranked against UK towns only. All under the Open Government Licence v3.0.
Contains public sector information licensed under the Open Government Licence v3.0. Contains HM Land Registry data © Crown copyright and database right 2026. Contains OS data © Crown copyright and database right 2026 (ONS boundaries). Northern Ireland: Source: NISRA; contains Land & Property Services data and Ordnance Survey of Northern Ireland information, © Crown copyright, licensed under the Open Government Licence v3.0. Scotland: contains National Records of Scotland data, Registers of Scotland data and SEPA data, © Crown copyright / © SEPA 2025, licensed under the Open Government Licence v3.0.