Photo: Earth Science and Remote Sensing Unit , Lyndon B. Johnson Space Center · Public domainRoland has 0.3 jobs for every resident in work, so most leave town for work
The 2021 census put unemployment in Roland at 1.7%, against 9.9% in the middle of Canadian towns. In 2020, a household at the middle of Roland had $81,200 before tax, and the middle of Canadian towns sits at $85,900. Of Roland’s residents aged 15 to 64, 79% were employed when the 2021 census was taken, next to 73% for the middle of Canadian towns.
What the numbers say about work in Roland
More people in work than most towns
The 2021 census found 79% of 15-to-64s with a job (73% in the middle of Canadian towns). Count every adult, retirees too, and the figure is 68%. In work ↓
Less unemployment than most towns
Unemployment stood at 1.7% on census day in 2021 (9.9% in the middle of Canadian towns). Unemployment ↓
Written from the data on this page: Statistics Canada’s 2021 Census, its commuting tables, Employment Insurance and the Labour Force Survey.
On jobs and income, Roland grades B+
Better than 68% of Canadian towns on three measures together.
Its strongest measure is the share of 15-to-64s in work; its weakest, trip times.
Graded against Canadian towns of 2,500 people or more; less unemployment and a shorter commute count in its favour.
How the grade works
Census 2021 measures, weighed equally against every Canadian town and neighbourhood of 2,500 people or more: the share of residents aged 15 to 64 in work, median household income (2020), the unemployment rate and the average commute. Each becomes a percentile; their average sets the letter.
In Roland, 79% of people aged 15 to 64 have a job
Of the 8 other places of 2,500 people or more in Census Division No. 3, 6 have a smaller share of 15-to-64s in work.
The participation rate, everyone 15 and over working or looking for work, was 69%. May 2021, when the census was taken, was a pandemic spring; unemployment has come down since, as the Labour Force Survey records.
Statistics Canada, 2021 Census: people in work of any age over residents aged 15 to 64, and the census unemployment rate (15 and over); the 25-to-54 rate is Statistics Canada’s own (98-10-0485). The Labour Force Survey and business counts are context, not grade inputs.
Each working day, more people leave Roland for work than come in
Outbound commuters outnumber inbound ones about 7 to 1. Of those who commute, 13% stay within the municipality; the middle of Canadian towns is 70%.
People with no fixed workplace are in neither count.
86% of Roland’s residents in work leave it to work; Winkler takes the most
St. Adolphe sends the largest group the other way, 10 people.
Statistics Canada, 2021 Census (98-10-0459): commuting flows between municipalities (census subdivisions), rounded to 5; linked names have their own pages.
Household income in Roland
Before tax, 2020: higher than in 59% of Canadian towns.
Against the middle of Manitoba’s towns ($83,900), Roland’s median is 3% below. Of the 8 other places of 2,500 or more in Census Division No. 3, 3 have a higher median. Pandemic benefits paid in 2020 lifted the incomes at the bottom, and they are counted here.
Statistics Canada, 2021 Census: median total income of households in 2020, before tax (a neighbourhood’s estimated from its dissemination areas’ income groups).
3.2% of commuters from Roland go without a car
Fewer worked at home than in the middle of Canadian towns: 18% against 21%. Transit barely figures here, against 3.5% in the middle of Canadian towns. Nearly everyone drives: 96% of commuters go by car, truck or van.
Statistics Canada, 2021 Census: main mode of commuting; average durations by mode from table 98-10-0458 (whole municipalities only).
Close to the middle of Canadian towns: commutes from Roland average 24.6 minutes
Trips under 15 minutes: 19%, fewer than the 46% in the middle of Manitoba’s towns. An hour or more: 4.3% of commuters, under the 5.5% in the middle of Manitoba’s towns. Statistics Canada’s own average, timed exactly rather than by band, is 23.1 minutes. The middle of Manitoba’s towns averages 23.6 minutes.
Statistics Canada, 2021 Census: commuting duration in five bands; our average uses each band’s middle (75 minutes for an hour or more), so it runs about two minutes above Statistics Canada’s own.
77% more people are on EI in Census Division No. 3 than in 2019
In February 2021 it reached 2,170, the most in the series and 2.3 times the 2019 average. That works out to around 5.4 beneficiaries per 100 people aged 15 to 64 across the division. Compared with a year earlier, the count in August 2026 rose by 24%.
Statistics Canada, Employment Insurance beneficiaries by census division (14-10-0323): all income benefits, not seasonally adjusted. EI beneficiaries: Census Division No. 3. EI counts are context, not part of any grade.
People receiving Employment Insurance each month, as a share of the 2019 average (100).
Roland on foot: a C+ grade
Better than 45% of Canadian towns on two measures together.
OpenStreetMap (© OpenStreetMap contributors, ODbL); active commuting from the 2021 Census.
Work in the places around Roland
Distances here run 16–24 km: that is how far the nearest places with figures are from Roland.
| Place | In work, 15–64 | Unemployment | Household income | Average trip | Jobs | Walk |
|---|---|---|---|---|---|---|
| Roland | 79% | 1.7% | $81K | 24.6 min | B+ | C+ |
| Carman 15.9 km | 80% | 5.2% | $67K | 21.7 min | B | A |
| Winkler 21.4 km | 76% | 4.2% | $71K | 12.5 min | B+ | B+ |
| Dufferin 21.9 km | 85% | 2.4% | $90K | 22.1 min | A+ | C |
| Morden 23.3 km | 77% | 7.8% | $72K | 15.9 min | B+ | B+ |
| Thompson 23.7 km | 66% | 2.5% | $74K | 22.3 min | C | B− |
The people of each place: the share in work, unemployment, household income and the average commute, with both grades once they come.
What this data can and can’t tell you
What each figure measures for Roland, where it comes from, and what it leaves out.
- In work. Why 15 to 64? Otherwise retirees would pull the rate down in older towns. The census can’t say how old a neighbourhood’s workers are, so the count of people in work takes every age.
- Unemployment. It counts only people who wanted work and had none in May 2021, as a share of those working or searching; students and retirees who weren’t looking stay out of both sides.
- Household income. The census median total income of households in 2020, before tax; a neighbourhood’s is estimated from its dissemination areas’ income groups.
- Trip times. One way, on a usual day, from the census’s travel-time bands. Band midpoints overstate it a little next to the figure Statistics Canada times.
- Where people commute. Statistics Canada’s place-of-work table counts people with a usual place of work by the municipality they live in and the one they work in. Jobs here are people whose usual workplace is in the municipality, wherever they live.
- Employment Insurance. People receiving EI benefits each month, counted for the census division. It follows the local job market; it isn’t an unemployment rate.
- Which towns we compare. Comparisons are with the median of Canadian towns and city neighbourhoods counting 2,500 people or more, reserves and entire cities excluded.
Questions about work in Roland
How do people in Roland get to work?
Driving takes 96% of commuters to work, 3.2% walk, and on census day 18% of those in work were at home.
How long is the commute from Roland?
About 24.6 minutes on average, with 19% under a quarter-hour and 4.3% at an hour or longer.
Where do people in Roland work?
Only 13% work in Roland itself; the rest go first to Winkler (150) and Carman (80).
How many jobs are there in Roland?
Statistics Canada counted 25 businesses with employees in June 2026.
What is the unemployment rate in Roland?
1.7% of the labour force was unemployed on census day in May 2021, against 9.9% in the middle of Canadian towns.
What is the average household income in Roland?
The census puts Roland at $81,200 for 2020, before tax and at the median, against $85,900 in the middle of Canadian towns.
Sources: Statistics Canada, 2021 Census of Population (Census Profile) · Statistics Canada, tables 98-10-0458 and 98-10-0459 (commuting) · Statistics Canada, table 14-10-0323 (EI beneficiaries) · Statistics Canada, Canadian Business Counts (33-10-1176) · grades: TownRatings. Under the Statistics Canada Open Licence.
Adapted from Statistics Canada (Census of Population 2021, population estimates 2025, 2021 census boundaries) under the Statistics Canada Open Licence; this does not constitute an endorsement by Statistics Canada. Neighbourhood names in some cities © OpenStreetMap contributors (ODbL).